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Whether you know it or not, you are actively contributing to a comprehensive media environment forged on both regional and global levels even when you are privately using social media websites! The media we use today has come a long way, but the basic pattern of development remains consistent. This course introduces various academic theories, cases, and models to make sense of local and global media development. How does a locally operated newspaper trigger development of the national mass media market? How does a global conglomerate media company set agendas for international news distribution? Consider how the following historical events may be connected: In 1833, The Sun, a New York-based newspaper, became available to the general public for the first time. This marked the beginning of the mass production of information and created a market sector that could be influenced by average people. In 1995, conglomerate media company, News Corporation, headquartered in New York City, acquired the H… Categories:
Social Sciences
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AlternativesIf you know any alternatives, please let us know. PrerequisitesIf you can suggest any prerequisite, please let us know. Certification Exams-- there are no exams to get certification after this course --If your company does certification for those who completed this course then register your company as certification vendor and add your exams to the Exams Directory. |
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