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Coursera: Grow Your Small Business: Christina's Coursera Story
An entrepreneur is an accountant, a marketer, an HR scout, an operations expert, a skillful manager, a finance whiz, and so much more, all at the same time. Entrepreneurship requires a variety of aptitudes and abilities, and cultivating each individual skill, often a process of a trial-and-error, is difficult. When Christina Bernstein, a San Francisco-based entrepreneur, founded BB Medical Surgical Supplies, she was able to bypass some of the hurdles many of her peers face by taking a course on Coursera. An engineer by trade, Christina received her B.S. from Oregon State University and worked on data communications at IBM. After receiving her Masters degree in Medical Devices and Diagnostic Engineering from the University of Southern California, she explored her growing interest in biomedical engineering by working at a major medical device corporation. But in 2007, Christina was ready for a change. She had struggled with the pricing schemes and corporate nature of the medical…