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Coursera: Korea’s Oldest Private University, Yonsei Joins Coursera
Established in 1885 and situated minutes from downtown Seoul, Yonsei University has over 3,500 eminent faculty members conducting cutting-edge research across a variety of academic disciplines. With 18 graduate schools, 22 colleges and 133 subsidiary institutions, the university hosts a selective pool of students from around the world. Their first course International Marketing in Asia will be taught my Dae Ryun Chang and launch on demand. International Marketing in AsiaThis course brings together two key subjects, International Marketing and Asia. It will provide the basic foundations of international marketing and explain them in the Asian context, more specifically marketing to Asia, marketing from Asia, and marketing with Asia (Asia as a brand).