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		<p style="margin:0;">An introduction to the marketing concept and its role in business strategy.  NOTE:  Options A and B use different texts.</p>
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			<h3  class="simplertitle"><div class="limittitle"><a href="/courses/9631/an-introduction-to-marketing.htm" >An Introduction to Marketing</a></div>
								
				
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				<p style="margin:0;">This Wharton course will teach the fundamentals of marketing by getting to the root of customer decision making. The course will f&hellip;</p>
				
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			<h3  class="simplertitle"><div class="limittitle"><a href="/courses/6642/bus203-principles-of-marketing.htm" >BUS203: Principles of Marketing</a></div>
								
				
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				<p style="margin:0;">In this course, you will learn about the marketing process and examine the range of marketing decisions that an organization must&hellip;</p>
				
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